AWARDS
“For Outstanding Advertising” in recognition of the advertisement that achieved outstanding readership response as measured against all other ads appearing in New England Home, by Ad Q Studies.
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Franchise of the Year - Laura was the marketing manager in the California Closets business awarded 'Franchise of the Year'. The business was selected out of 70+ franchises world-wide. The award is based on key performance metrics including revenue and % growth. Laura's marketing strategy played a large role in the growth of the business.
AS SEEN ON TV
Laura appeared on tv in WCVB’s award-winning “Chronicle” in a 2 and half minute segment as a brand representative. Watch the video on Youtube. Skip ahead to 16:58
AS SEEN IN MAGAZINES
Laura appeared in New England Home Magazine, "Design Trends - LED Lighting Illuminates Closets", 2 page advertorial featuring copywriting and creative direction.
PR - Product spotlight. As part of a PR magazine outreach to highlight a new product. Appeared in Home Remodeling Magazine
Laura appeared in New England Home Magazine, "Design Trends - Italian Inspired Brighton Showroom", 2 page advertorial featuring copywriting and creative direction.
Laura's interview with New Hampshire Magazine on how to make the most of a small space! Included PR for the brand with photos within the article. Article by Jamie Ducharme, "Designing the Forgotten Spaces", New Hampshire Magazine
PR - Laura's interview as a brand representative was published in a 4 page feature in Southern New England Home magazine, “Ultra Organized”
PR - Laura's interview as a brand representative was published in a feature in Northshore Magazine, "Everything in its place".
Additionally, her PR work has been published in:
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Builder Architect, Natick Showroom event with DNE, 2016
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New England Home, “Design Trends – European Inspired Designs and Muted Color Palettes” 2015
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New Hampshire Home, “Create the Perfect Organization System”, 2013
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New England Home, “Design Trends – Stylish Storage Solutions”, 2013
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The Boston Globe Magazine, “California Closets Company turns Space into Solutions” Aug 2015
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Boston Design Guide Blog
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Laura has engineered high profile events with strategic partnerships that included:
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TLC’s Clinton Kelly “Freakin’ Fabulous” at the Warner Theatre in CT
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Dave Seymour from A&E’s “Flipping Boston” at the Grand Re-Opening of California Closets Flagship Brighton Showroom
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Sold-out book signing during Boston Design Week with New York Times Best-Selling Author, Erin Gates.
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Press photos from the event appeared in Boston Common, New England Home, Design New England, Builder+Architect, Boston Design Guide, http://bostondesignguide.com/content/california-closets-hosts-new-york-times-bestselling-author-erin-gates-part-boston-design
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